Re: aussie asking about U.S shisha.
Since your asking about popular "American" brands and not the stuff from abroad. The most popular ones here are Starbuzz and Fantasia. Starbuzz is similar to AF in cut and wetness. But it is usually more candied or synthetic tasting. There are a few flavors that are killer, ie Arabian Coffee, but mostly just too sweet for most of the traditional smokers. Fantasia is an alcohol based tobacco. Very wet and can make a mess of any pipe unless you use a phunnel type bowl. Again it is also candied and usually just too sweet. Both are very popular here even though very pricey. JM Tobacco has just released a new line that looks very promising and has so far received great reviews. We'll see how that goes when I finally get some. Also a product of the states.